Facebook: Is it Right For Your Enterprise?

Steve Richards’s latest blog entry argues whether or not Facebook’s social networking application has real business value. He does not see Facebook’s technology as an enterprise solution, but Facebook continues to change with each growing day. We all remember how Facebook was geared towards college students in its initial launch, but now we have experienced a shift in registered users, which includes many business executives within the enterprise.

We’ve recently posted an entry highlighting Serena Software and their announcement to start using Facebook as their corporate intranet. Facebook provides real business value in this sense because it improves collaboration efforts ten fold. Facebook’s platform is completely free and allows for flexible open communication within the Enterprise. Even though Facebook has not enhanced all aspects of the business networking experience, it is well on its way to tackle all obstacles. LinkedIn already allows users to post questions to intake expertise information, it’s only a matter of time before Facebook will follow suit with other business networking sites like Xing and LinkedIn.