Salesforce and Social Networking

The latest article on eWeek describes how Salesforce.com recently added a new service to allow customers to add other Salesforce.com customers as friends, very much like LinkedIn and Facebook. Finally customers, partners, and application developers will have access to different ideas all over the world. Many business gurus would agree that the best business ideas derive from customers. Well, this new application platform allows customers to collaborate on the status of leads, as well as objects developed as individual customizations. How will competitors like Netsuite and SugarCRM react to the latest Enterprise 2.0 trends and applications? It appears as if Salesforce.com is beginning to view the bigger picture. Quite an interesting read…